Our businesses, schools, and organizations are all different, even unique. Shouldn’t our promotional marketing reflect that?
A recent instance CHH Engraving assisted with further demonstrates the need for promotional marketing to differentiate, in the way of badge holders.
CHH Engraving provides badge holders for a regional ballroom dance competition. The organization needed something that will hold identification and a couple of dance and meal tickets, and are unique to each competition.
The Directors of the competition needed something large enough for their badges, but didn’t need a lot of bells and whistles – pen slot, notebook pocket, etc. What they ended up selecting with our organization’s help was a Compact Lightweight Badge Holder Wallet.
Another client has a large annual conference and several smaller conferences throughout the year. Their attendees will keep their badge holders throughout the year, if not longer.
Their promotional marketing needs are different.
In addition to the need to have their conference name badge prominently displayed, large enough that the name, title, and organization is legible, they also need a pocket for both outgoing and incoming business cards, and room for a pen and notebook or sticky notes, their schedule, meal tickets, and more.
For them, the badge holder CHH Engraving recommended, the Overachiever, is ideal.
There is similarity in the items. Both provide a useful tool to identify and recognize the attendees and promote the event. Both are functional and, in their own way, fun. Both are excellent examples of promotional marketing at its best.
Two different clients. Two different needs. Two similar, but different, solutions meeting their specific needs. Let CHH Engraving help you make your promotional marketing unique today.